A Look Back at the 1997-2004 Ford F-150

Heading into the 1997 model year, Ford’s F-150 pickup truck had been the sales leader for 19 years at that point. Clearly, the existing, boxy design with its Twin I-Beam front suspension was a favorite among truck buyers. So why not just a mild update on the existing truck and call it a day?  Because Ford could see where the growth in the pickup truck market was, and it wasn’t…